Infinite scroll

Infinite scroll belongs to the “Search & navigation” group and is used to help visitors find, narrow down and compare the information they need. Its value depends on where it appears in the journey and what happens before and after the visitor uses it; the same module can therefore be simple on one project and much more involved on another.

Implementation should define placement in the user journey, required data, states, permissions and any external dependencies. It is also worth deciding how the function interacts with nearby capabilities such as Load more, Related content and Pagination, so the visitor does not encounter duplicated steps or disconnected controls.

Commonly compatible formats include Catalog website, Forum website, News website, Classifieds website and Online store. The final scope and cost depend on data volume, design states, integrations, automation, permissions and the selected pricing plan; the function is configured for the project rather than installed as an identical block everywhere.