Showcase website
A complete multi-page website for visually presenting a company’s products, services, projects, or offersCategories, presentation pages, images, descriptions, convenient navigation, and the required functionality in one unified system
WHAT IS A SHOWCASE WEBSITE
A showcase website places the main emphasis on the visual presentation of products, services, properties, projects, or completed work. Visitors see categories, images, short descriptions, and individual pages with more detailed information, while the site does not have to include a complete purchasing process. Its purpose is to present the offer clearly and visually and help visitors choose the option that interests them.
Compared with a catalogue website, a showcase site is defined mainly by the way information is presented. Photography, composition, visual cards, and comfortable browsing are especially important, while complex specifications, filters, and large data sets may be secondary. This format works well for property, interiors, furniture, vehicles, design work, portfolios, restaurant offers, and other fields where appearance strongly influences the decision.
WHAT IS IT SUITABLE FOR
A showcase website is suitable for businesses where the customer's decision depends strongly on visual impression. It works particularly well for property, interiors, furniture, vehicles, restaurants, design services, architecture, renovation, photographers, artists, and other fields where the result, object, or range needs to be presented through strong imagery and visual cards.
This format is appropriate when the main job of the website is to present offers clearly and attractively rather than complete a complex online transaction. Visitors browse options, open detailed pages, and then contact the company, book, request a price, or visit a location. If needed, the site can later be expanded with a catalogue, filters, or sales functions.
WEBSITE STRUCTURE
WHAT IS INCLUDED IN DEVELOPMENT
WHAT IS PROVIDED FOR FREE
CREATION STEPS
The creation of a showcase website follows a sequential process: from selecting the plan and placing the order to planning the structure, developing the required functionality, technical testing and publishing the finished website.
Website creation steps:
Payment of the order means that the Client accepts the terms of the Public Agreement, the relevant appendix, the Service Provision Regulations and the selected plan. Development begins after payment has been confirmed and the information and materials required to complete the project have been received.
CREATION TIMEFRAMES
The timeframe for creating a showcase website depends on the scope of work, structural complexity, number of functions and speed of material approval. All stages are completed sequentially without artificially extending the process.
Estimated timeframes:
Average creation time for a showcase website: 12–24 working days.
PRICING
Whichever plan is selected, the final price depends on the amount of work actually completed. If, during development, it turns out that less work is required than was included in the selected plan, the price will be recalculated and the difference refunded to the Client.
If the project requires additional work, extra functions or changes that are not included in the selected plan, their cost will be agreed with the Client in advance. No additional work or extra charges will be applied without the Client’s prior approval. There will be no unexpected additional payments after development has started.
STANDARD
- Domain (.com) — 1 year
- Website hosting — 1 month(s)
- SSL certificate (HTTPS) — 1 year
- Corporate email on the domain — 1 mailbox(es)
- Daily website backup — 1 year
- Technical support — 1 month(s)
- Mobile responsive design
- Analytics integration
- Basic SEO preparation
- Showcase structure
- Offer categories
- Product, service or property cards
- Individual item page
- Image galleries
- Attributes and parameters
- Showcase search
- Filters
- Item enquiry form
- Contact and messenger buttons
- External purchase or order links
- Multilingual structure
OPTIMAL
- Domain (.com) — 1 year
- Website hosting — 2 month(s)
- SSL certificate (HTTPS) — 1 year
- Corporate email on the domain — 2 mailbox(es)
- Daily website backup — 1 year
- Technical support — 2 month(s)
- Mobile responsive design
- Analytics integration
- Basic SEO preparation
- Showcase structure
- Offer categories
- Product, service or property cards
- Individual item page
- Image galleries
- Attributes and parameters
- Showcase search
- Filters
- Item enquiry form
- Contact and messenger buttons
- External purchase or order links
- Multilingual structure
PREMIUM
- Domain (.com) — 1 year
- Website hosting — 3 month(s)
- SSL certificate (HTTPS) — 1 year
- Corporate email on the domain — 3 mailbox(es)
- Daily website backup — 1 year
- Technical support — 3 month(s)
- Mobile responsive design
- Analytics integration
- Basic SEO preparation
- Showcase structure
- Offer categories
- Product, service or property cards
- Individual item page
- Image galleries
- Attributes and parameters
- Showcase search
- Filters
- Item enquiry form
- Contact and messenger buttons
- External purchase or order links
- Multilingual structure
WEBSITE TECHNICAL SUPPORT
Technical support for the showcase website begins after publication and is intended to keep the launched website working correctly, not to provide unlimited redevelopment. We monitor website availability, SSL and domain status, critical errors, core functions and technical components. Collections, item pages, galleries, images, filters and enquiry forms are checked, especially after new items are added.
If an error appears in a function we have already implemented or in the website configuration, it is corrected as part of support. Minor technical adjustments can also be handled without opening a separate development project when they do not change the website structure, design or logic. New pages and sections, redesign, new functionality, complex integrations, bulk content entry and rebuilding existing logic are not part of technical support and are priced separately.
The initial technical-support period after launch is provided free of charge according to the selected plan. After that period ends, support continues only as a paid service. Additional work is carried out only after its scope and cost have been agreed with the Client.
PROMOTION AND SUPPORT
Promotion of the showcase website is not an automatic continuation of development and is not included in the website-creation price unless the selected plan explicitly says otherwise. After launch, SEO, analytics and further project development can be ordered as a separate service. The first step is to check whether the pages are technically ready for indexing: headings, metadata, URL structure, internal navigation, speed and mobile behaviour.
The next stage depends on the type of project. For this website the main focus is collection visibility, item pages and enquiry conversion. We can analyse search queries and traffic, improve existing pages, create new landing and information pages, configure analytics goals and identify which pages and traffic sources actually generate enquiries or sales.
Promotion does not mean guaranteed search positions and does not imply that a launched website will automatically receive traffic. The scope is agreed separately: it can be a one-off setup, a specific improvement or ongoing work. All paid work is agreed with the Client in advance.
Recommended blocks and features
Below are the features most commonly recommended for this website type. This is not a limitation: any of the 200 available features can be added when needed. The final price depends on the selected features, pricing plan, scope of work and required integrations.
FREQUENTLY ASKED QUESTIONS
Below are answers to the main questions about ordering a website: plan selection, development time, payment, required materials, functionality, changes after launch and ongoing support. The section explains the workflow, what is included in the selected plan and which additional work is agreed separately.
Compare the plan contents on the service page, including pages, blocks, functions and other included capabilities.
After choosing the website type and plan, continue to the order form.
After checkout, the system creates the order and invoice. Payment is made for that order.
Choose either a structured technical brief after payment or a free-text project description during checkout.
Functions and work outside the selected plan are agreed and charged separately.
After payment is confirmed and the requirements and materials needed to begin have been received.
Appendix No. 12
to the Public Agreement for website development and technical maintenance
Terms for the Development of a Showcase Website
Revision dated 16.09.2026
1. General provisions
1.1. This Appendix No. 12 forms an integral part of the Public Agreement for website development and technical maintenance and applies to showcase-website development services.
1.2. The current Service Provision Regulations, selected tariff, technical specification or free-form project description and other terms directly applicable to the order also apply.
1.3. In matters specifically concerning development of a showcase website, this Appendix prevails over conflicting general provisions of the Agreement.
1.4. The service scope is determined by the tariff selected and paid for by the Customer when the order was placed.
2. Subject and purpose of the showcase website
2.1. The Contractor develops a website intended primarily for the visual and informational presentation of products, services, collections, properties, works, projects or other offers without a mandatory direct online-purchase function.
2.2. Depending on the selected tariff, the showcase may include sections and collections, product or service cards, images, galleries, video, specifications, prices, variants, descriptions, contact buttons, enquiry forms, links to external services and other agreed elements.
2.3. The result is a showcase website ready for publication or already published within the paid tariff scope.
2.4. If the project requires a cart, full checkout, online payment, stock control, automatic inventory synchronisation or other online-store functionality, such functions are included only where expressly covered by the tariff or separately agreed.
3. Showcase structure and offer cards
3.1. The Customer defines or agrees the showcase structure, sections, card types, attributes, display order and principal visitor paths between offers.
3.2. A product, service, property or project card may contain a title, description, images, gallery, specifications, price, status, variants, documents, video, contact button and other project fields.
3.3. The number of sections, cards and templates created initially is determined by the selected tariff.
3.4. Additional card types, new attribute structures, complex relationships between items, comparison tools or other previously unagreed scenarios are additional work unless expressly included in the tariff.
4. Materials, images and initial population
4.1. The Customer provides texts, names, descriptions, prices where used, specifications, photographs, video, logos, documents and other materials required to populate the showcase.
4.2. The Customer is responsible for the accuracy of supplied information and for holding the necessary rights to use images, video, texts, trademarks and other submitted materials.
4.3. Initial placement of cards and materials is performed within the volume included in the selected tariff.
4.4. Bulk image processing, professional retouching, creation of new photography or video, preparation of descriptions, translation, manual migration of large data volumes or collection of information from unstructured sources is not automatically included in standard population and is performed separately unless stated otherwise.
4.5. If CSV, XLSX, XML, API or another structured source is used for population, the data structure and import scope must be agreed in advance.
5. Search, filters, collections and comparison
5.1. Where the selected tariff includes search or filtering, it is configured only for fields and attributes included in the agreed showcase structure.
5.2. Thematic collections, recommended items, related products or services, sorting and comparison are created only within the selected tariff or after separate agreement.
5.3. If the Customer changes the attribute structure after development begins, adds new filter types, comparison or new relationships between cards, such changes may be treated as additional work.
6. Prices, enquiries and transition to purchase
6.1. The showcase may display a fixed price, indicative price, “from” price, price on request or another agreed pricing format.
6.2. Where direct online purchase is not provided, an interested visitor may be directed to an enquiry form, telephone, email, messenger, external store, marketplace, booking system or another agreed channel.
6.3. The Contractor is responsible for the technical operation of agreed buttons, forms and links within the project but is not responsible for subsequent enquiry handling, sales, product availability, price calculation, conclusion of transactions or the Customer’s performance towards its clients.
6.4. Adding online payment, a cart, checkout or an external payment service constitutes separate commercial functionality and is assessed under the selected tariff or an additional order.
7. Visual presentation, galleries and media
7.1. Because a showcase website is focused on visual presentation, its design may use large images, galleries, sliders, video, animation and other presentation elements within the selected tariff.
7.2. The quality of the visual result also depends on the quality and resolution of materials supplied by the Customer.
7.3. Extensive use of large images, video or animation may affect loading speed and may require additional optimisation, CDN, expanded storage or other technical resources.
7.4. External video hosting, maps, galleries, fonts, CDN and other third-party services depend on the technical conditions of the relevant providers.
8. Showcase updates and further development
8.1. Correction of the Contractor’s technical errors and bringing agreed functionality into conformity with the requirements is not an additional service.
8.2. After launch, regular addition of new items, replacement of images, updating prices, attributes, collections and other information is performed by the Customer or under a separately ordered administration service.
8.3. New sections, card types, filters, language versions, integrations, forms, comparison mechanisms or other previously unagreed functionality are additional work unless expressly included in the tariff.
8.4. Expansion of the showcase into a full catalogue, online store, marketplace, booking system or another platform is treated as a separate project extension.
9. Price, support and acceptance
9.1. The development price is determined by the selected tariff and additional features selected by the Customer.
9.2. If the work actually required is less than the paid scope and the actual project price is objectively lower than the amount paid, the difference is refunded to the Customer.
9.3. Work beyond the paid scope is performed only after agreement on price, volume and conditions. No paid additional work is performed without prior approval.
9.4. Paid licences, external services, additional server resources, CDN and other third-party services not included in the tariff are paid separately.
9.5. Technical support included in the tariff covers correct technical operation of the showcase website developed by the Contractor within the paid scope and does not include ongoing updating of products, services, prices, photographs or other content.
9.6. Delivery and acceptance are governed by the Agreement. Requests for new cards, sections, additional commercial functionality or other project expansion are not defects in completed work.
9.7. Matters not specifically regulated by this Appendix are governed by the Agreement, the Service Provision Regulations and other documents applicable to the order.
MEDIA IEU, SIA
